Grafický dizajn

Colour: The Professional’s Guide
(Karen Triedman)

Bežná cena: 36.95 eur

Naša cena: 18.50 eur

Popis:

Colour is one of the most complex elements of design and it is also what people respond to first on an emotional level, whether they are surveying a restaurant interior or browsing an online catalogue. An in-depth understanding of colour is one of the most important and useful assets available to a visual professional. Working successfully with colour in a global community involves understanding colour theory and psychology, as well as geographical and historical reference. This information is covered thoroughly, with clear and precise explanations and examples. Colour: The Professional’s Guide is comprehensive, offering informative techniques, examples, inspiration and, above all, exemplary solutions to fit the designer’s every need, whatever their discipline. Beautifully illustrated with over 300 colour images, this guide removes the grey areas from the full colour world of contemporary design, providing designers from all disciplines with everything they need to become true, confident colourists.

viac info/objednaj tu

 

LetterScapes: A Global Survey of Typographic Installations
(Anna Saccani)

Bežná cena: 38.00 eur

Naša cena: 19.00 eur

Popis:

The first global survey of typographic art installations in public spaces

We are bombarded with words today. Public spaces are saturated with a discordant mix of messages, but sometimes a sentence, a word, or even an individual letter stops us in our tracks. LetterScapes features thirty-seven typographic installations in public spaces that demand attention with their graphic impact and communicative power.

The installations can be found throughout the world, from the United States to Europe to Asia. Created in a variety of materials, they vary from huge signs on roofs to a stream of consciousness embedded in a road to structures that appear to be functional or decorative, but are in fact made up of letters of the alphabet.

The book features projects by artists and designers including Joan Brossa, Maya Lin, Lawrence Weiner, Pentagram, and Paula Scher. Interviews provide insight into why the artists chose words over images to transmit the message, how the locations were chosen, how materials and typefaces were selected, and how each work connects with its “landscape.” Specially drawn maps show the locations for all those interested in discovering this unique kind of public art for themselves.

365 illustrations, 290 in color

viac info/objednaj tu

 

How to use graphic design to sell things, explain things, make things look better, make people laugh, make people cry, and (every once in a while) change the world
(Michael Bierut)

Bežná cena: 44.95 eur

Naša cena: 25.00 eur

Popis:

A monograph, manual and manifesto by one of the world’s leading graphic designers. Protégé of design legend Massimo Vignelli and partner in the New York office of the international design firm Pentagram, Michael Bierut has had one of the most varied careers of any living graphic designer. The 35 projects Bierut presents in this book illustrate the breadth of activity that graphic design encompasses today, his goal being to demonstrate not a single ideology, but the enthusiastically eclectic approach that has been a hallmark of his career. Each project is told in Bierut’s own entertaining voice and shown through historic images, preliminary drawings (including full-size reproductions of the notebooks he has maintained for over 30 years), working models and rejected alternatives, as well as the finished work. Along the way, he provides insights into the creative process, his working life, his relationship with clients, and the struggles that any design professional faces in bringing innovative ideas to the world. Inspiring, informative and authoritative, How to…is set to be the bible of graphic design ideas.

viac info/objednaj tu

 

Communication Design: Insights from the Creative Industries (Required Reading Range)
( Derek Yates, Jessie Price)

Bežná cena: 47.50 eur

Naša cena: 28.00 eur

Popis:

The success of a piece of communication has always been dependent on the connection between content, form, audience and context – what the message is, who it’s aimed at, what it looks like, and how and where it’s communicated. In recent years the balance between these elements has shifted.

This book bridges the gap between education and emerging practices to provide students and practitioners with the information they need to understand the new skillsets required to succeed in this changing communication environment. Organized into themes of brand, experience, conversation, participation, navigation, advocacy and critique, it explores the core ideas shaping contemporary practice. Alongside case studies of game changing projects, it uses analysis of historical context and interviews with key thinkers and practitioners to provide a relevant and contemporary guide to the creative employment landscape.

viac info/objednaj tu

 

The Best American Infographics 2014 (The Best American Series ®)
(Gareth Cook)

Bežná cena: 15.50 eur

Naša cena: 8.00 eur

Popis:

Year two of this fresh, timely, beautiful addition to the Best American series, introduced by Nate Silver

The rise of infographics across virtually all print and electronic media reveals patterns in our lives and worlds in fresh and surprising ways. As we find ourselves in the era of big data, where information moves faster than ever, infographics provide us with quick, often influential bursts of art and knowledge — to digest, tweet, share, go viral. Best American Infographics 2014 captures the finest examples, from the past year, of this mesmerizing new way of seeing and understanding our world. Guest introducer Nate Silver brings his unparalleled expertise and lively analysis to this visually compelling new volume.

viac info/objednaj tu

 

Left, Right, Up, Down: New Directions in Signage and Wayfinding
( Falguro, Yves Fidalgo)

Bežná cena: 63.95 eur

Naša cena: 38.00 eur

Popis:

The true importance of signage and wayfinding systems only becomes evident when they do not work. This book presents the unsung heroes of functional graphic design.

viac info/objednaj tu

 

Grafický design pro samouky
(Tony Seddon, Jane Waterhouse)

Bežná cena: 14.95 eur

Naša cena: 8.00 eur

Popis:

Každý aspoň raz za život vytvorí dokument patriaci do kategórie grafického dizajnu. Či už je to pozvánka na oslavu narodenín, plagát alebo inzerát na firemnú nástenku, urobte si radosť a urobte to perfektne! Pomocou tejto knihy i sledovania rôznych dizajnérskych projektov a usilovnej práce dokážete dať svojim návrhom profesionálny vzhľad. Grafický design pro samouky vysvetľuje základné princípy grafického dizajnu vrátane efektívneho použitia pries-toru, farieb a písma. Kniha pretavuje ťažko získané skúsenosti profesionálnych dizajnérov do jednoduchých pravidiel čo robiť a čo nerobiť, ilustrovaných tipov a rád doplnených príkladmi pre porovnanie. Nezabúda ani na potrebné vybavenie a jeho cenu, zmieňuje najlepšie a ceno-vo najpriaznivejšie materiály a ponúka odporúčania na hardvér či softvér.

viac info/objednaj tu

 

Playing with Type: 50 Graphic Experiments for Exploring Typographic Design Principles
(Lara McCormick)

Bežná cena: 34.99 eur

Naša cena: 20.00 eur

Popis:

Playing with Type is a hands-on, playful approach to learning type application and principles. This engaging guide begins with an introduction to the philosophy of learning through the process of play. Along with a series of experimental design projects with an emphasis on type, the author provides designers with a “toolkit” of ideas and skills developed through the process of play. The awareness and sensitivity to type styles, forms, and type choices gained through these visual experiments will increase the designer’s confidence in their personal and professional work. This book can be used in the classroom or independently, and readers can go directly to exercises that appeal to them.

viac info/objednaj tu

 

Graphic Style Lab: Develop Your Own Style with 50 Hands-On Exercises
(Steven Heller)

Bežná cena: 32.50 eur

Naša cena: 20.00 eur

Popis:

Graphic Style Lab is a lively and playful approach to discovering different design styles. This guidebook is full of experimental design projects that cover the distinctions between a personal and universal style, historical and contemporary style, one-of-a kind styles. You’ll also discover how lettering, type and typography often define style.

Improve your awareness and sensitivity to type styles, forms, and type choices through these visual experiments, and boost your confidence in your personal and professional work.

Graphic Style Lab can be used in the classroom or independently. Go directly to any of the step-by-step exercises and create extraordinarily creative graphic design. Don’t be afraid to try something different! Graphic Style Lab offers 50 experiments that apply the fundamental principles of graphic design in a way that is creative, fun and interactive.

viac info/objednaj tu

 

Custom Lettering 60s and 70s
(Rian Hughes)

Bežná cena: 32.95 eur

Naša cena: 20.00 eur

Popis:

„Custom Lettering of the 60s & 70s“ is a celebration of the beautiful and stylistically diverse hand-drawn lettering that was a unique feature of headline type before the advent of Letraset and the computer. Custom lettering gave designers‘ imaginations full rein to develop individualistic solutions unconstrained by typographic practicalities. This unique publication features over 4,500 examples of custom lettering – from craggy fonts that look like they’re hewn from rock, to type with bullet holes, type made of rope, type on curved baselines, type with drop shadows, inlines, outlines, dramatic flourishes and feminine curlicues – it is all here! „Custom Lettering of the 60s & 70s“ is an essential handbook for typographers, graphic designers, art directors, design students and just about anyone interested in the art of type or seeking typographic inspiration.

viac info/objednaj tu

 

Web Design: Navigation (Icons)
( Julius Wiedemann)

Bežná cena: 8.95 eur

Naša cena: 5.00 eur

Popis:

This addition to our popular Web Design series focuses on very carefully crafted navigation systems, where usability and narrative are taken in consideration in the development of the website. Featuring over 90 projects from more than 20 countries, as well as case studies on outstanding work by the worlds leading studios such as Fahrenheit, Clusta, and Sequence, this collection illustrates the ingenious solutions to one of the most difficult and important aspects of web design.

viac info/objednaj tu

 

Imago Mundi: Pictograms, Ideograms, Signs for Utility, Usefulness and Pleasure
( Sonia Diaz)

Bežná cena: 39.95 eur

Naša cena: 23.00 eur

Popis:

Imago Mundi is a magnificent compendium of 1450 pictograms,ideograms and symols, containing a copyright-free CD with images in EPS format.

viac info/objednaj tu

 

The Fundamentals of Interactive Design
( Michael Salmond, Gavin Ambrose)

Bežná cena: 45.00 eur

Naša cena: 28.00 eur

Popis:

This book will help you design media that engages, entertains, communicates and ‚sticks‘ with the audience. Packed with examples of groundbreaking interactive design, this book provides a solid introduction to the principles of interactive communication and detailed case studies from world-leading industry experts.

The Fundamentals of Interactive Design takes you step by step through each stage of the creative process – from inspiration to practical application of designing interfaces and interactive experiences. With a visually engaging and exciting layout this book is an invaluable overview of the state of the art and the ongoing evolution of digital design, from where it is now to where it’s going in the future.

viac info/objednaj tu

 

Latin American Graphic Design
(
Julius Wiedemann, Felipe Taborda)

Bežná cena: 33.16 eur

Naša cena: 15.00 eur

Popis:

Latin America has been producing a very unique form of graphic expression for decades and this historical publication brings together the best examples from the 20th century as well as today. The book begins with an extensive historical essay about the region’s contribution to design, featuring the development of graphic design in the region from 1900 to current times, while the main body of the book features A to Z entries of almost 200 designers and design offices that have built up and continue to champion the Latin design identity. Finally, a handy index facilitates access to key information in the book, such as designers‘ names, countries, publications, educational institutions, and famous events.

viac info/objednaj tu

 

Lettering: Beyond Computer Graphics
(Daniel Blanco)

Bežná cena: 29.00 eur

Naša cena: 18.00 eur

Popis:

Illustrated Fonts is a compilation of some of today?s finest illustrated typographies, drawn by hand or composed digitally by world-renowned and emerging designers. A far cry from the standard typographies used in the past, these exciting and bold typography designs have the ability of attracting our attention in a world overloaded by garish ? and often aesthetically unappealing ? visual stimulants. Full-color images accompanied by explanatory texts offer readers the chance to explore a highly diverse range of styles that have been applied to a wide variety of uses. Whether it?s a poster for a party or an international marketing campaign, professional and amateur designers alike will be able to use this book as an indispensable tool for creating original and eye-catching fonts.

viac info/objednaj tu